#clarity

Sparkle....it's not just for the red carpet...

At the end of a long day of rehearsal, a director once told an actor, “You need more sparkle. I’m sitting in the audience, and I’m not getting any, you know, sparkle.”

That was it. That was the note. Huh? How do you convey more sparkle? Well, directors don’t always tell an actor how to get there, it is the actor’s job to figure out how. 

How?  By pretending to sparkle?  What does that even look like?  Yikes. 

Nope.  By playing clear authentic actions. Actors are always doing something at every moment we are on stage. We choose and play specific actions with our words.  It is the purpose and emotion underneath those words that engage an audience.  It is the meaning and feeling of how the story is delivered that audiences remember.  

Poised interviewees, confident presenters, impassioned leaders, and memorable storytellers bring the qualities (aka sparkle) of presence, authenticity, empathy, clarity and engagement to all their interactions. But you can’t just paste on the sparkle. Those qualities are what clients, colleagues, and investors experience based on how you shape and share your story.  I can help you and your team DO presence, authenticity, empathy, clarity and engagement in your calls, meetings, and presentations.

But be warned…

This is NOT a series of pre-recorded professional development online learning modules where employees push “play” and go make a sandwich. 

This IS a view behind the curtain into the methods and techniques professional actors use every day to create an indelible and lasting connection.  These lessons are shared rehearsal style with real time feedback and translated into tangible tips, tools, and techniques for creating similar clarity, engagement, and contagious presence.


Reach out and I am happy to chat about the meaningful and impactful professional development I can bring to you and your team. In the meantime, go get your sparkle on.

What’s YOUR sticky moment?

That bite-sized, easily digestible, 1-minute story that gets your audience’s attention within the first 30-seconds of when you begin speaking.


A sticky moment should perk up your audience’s ears, so they want to learn more.


A sticky moment should show (not tell) your audience what differentiates you or your business from your competition.  


A clearly defined sticky moment creates a lasting impactful impression in an interview, a capabilities deck, and that high stakes presentation.


So don’t just tell them you are an outside-the-box thinker or your company takes a non-traditional approach to solving a problem….show them with a sticky moment, near the top of your conversation.  Not 1/3 of the way into your pitch.


Of course, your audience expects you to back up your story with data and stats. Life is not a bowl of candies.  But…


People will remember you, and how you connected what you do with what they need.  So if you want to be remembered, if you want to grow your business, begin that phone call, meeting or presentation with a sticky moment.


Define it.  Rehearse it.  Be remembered.